Domain Name Selection

Finding the Best Domain Names

The choice of suitable domain names is as important to web site success as the choice of registered trading name is to offline businesses. It is likely you have some idea of the kind of domain name you want; most probably this is based on the business/organization name or the product. While both of these are sound approaches there are a multitude of considerations in domain name choice. The expert assistance available from the experienced staff of SearchTekkies ensures that our clients obtain the domain names best suited to maximizing web site traffic.

For example, suppose that CHC – the Customised Home Care Company is looking for suitable domain names.

Several Domain Names Needed

Some potential customers may look for a domain name that contains a business name. Many others are going to surf the web for a product type and therefore a domain name such as customizedhomecare.com is also needed. In addition to selecting a main domain name, domain names with similar spellings to your own should also be bought to increase hits and site traffic. Different domain names can be mapped to specific website pages.

Buying the same domain names with and without dashes between the words is also worth considering. The search engine algorithms can give names with dashes a higher position than those without.

Understanding the Surfer Mentality

What words are potential customers most likely to type into their search engines when looking for a particular product or service? SearchTekkies does the background research to identify surfing patterns. Maybe people looking for a customised mobile phone frequently search using the term “homecare” rather than “home care?” Anticipated searching behavior should be reflected in domain name choice.